AB InBev

Ronde 2: 15:30 – 16:45 uur

Note: This workshop is already full

To make sustainability and responsible drinking the norm. That’s what we see as our responsibility and is the core of our business. Therefore our 2025 goals are ambitious. We support our prevention agreement which we launched last year, that consists of a pillar about tackling irresponsibly drinking. Especially students- and sports associations are our target group. We already make it possible that 0.0% beer is always available and promote this actively. However, we want to do more. How can we as a brewer take more responsibility to stimulate responsible drinking in these groups? In this workshop we invite you to accept the ‘challenge’ and come up with innovative solutions we could implement.

This workshop is in English